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Bruno Barra
IT E-COMMERCE SENIOR MANAGER (SFCC)
Bruno Barra is an accomplished professional with over ten years of experience in providing consultation services to businesses on matters regarding cross-channel customer relations, process improvement, and project management. Bruno's expertise lies in eCommerce development and implementation, customer engagement, campaign management, and growing business revenues online. After years of being a consultant in various successful companies, he joined LVMH – Parfums and Cosmetics as the Director of eCommerce Projects, a position that he currently holds. In his current role, he oversees the entire IT eCommerce activities for the Maison Guerlain. He is responsible for projects that involve website construction, deployment abroad, personalization, and implementing new functionalities to maximize sales. Bruno is a graduate of Tecnológico de Monterrey, where he studied Maestria in Administración de Tecnologías de Información, and EPF Ecole d'Ingénieur-e-s.