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Brooke Pickett
Executive Director at 826 New Orleans
Professional Background
Brooke Pickett is a highly experienced Director of Marketing and Product Development with a strong history of impactful contributions to the museums and attractions industry. Over the years, she has cultivated a rich skill set, honed through various leadership roles that emphasize nonprofit organizations, fundraising, business development, marketing, and operations. Brooke's journey encompasses a plethora of influential positions that highlight her versatility and commitment to the arts and education.
Most notably, Brooke has served as the Executive Director at 826 New Orleans, where she has played a pivotal role in advancing the organization’s mission to support under-resourced students in their writing and literacy skills. Her adept leadership not only fosters educational empowerment but also strengthens community engagement, reflecting her dedication to creating a positive impact through nonprofit endeavors.
Prior to her role at 826 New Orleans, Brooke made significant strides in the attractions sector as the Director of Marketing and Product Development at Mardi Gras World. Here, she adeptly managed marketing strategies and product innovations, ensuring that the vibrancy and cultural richness of Mardi Gras were effectively communicated to a broad audience. Additionally, her time as Director of Attraction Operations allowed her to refine her operational skills, overseeing day-to-day activities and ensuring seamless visitor experiences.
Brooke's career also encompasses notable contributions as a Group Sales Consultant at Meow Wolf, where she leveraged her extensive knowledge of the attractions industry to enhance business growth and client relationships. Her diverse experiences have made her a sought-after expert in marketing and operations, particularly within the nonprofit and cultural sectors, where she advocates for meaningful connections between audiences and artistic endeavors.
Education and Achievements
Brooke's educational background is as rich and diverse as her professional experiences. She earned her Master's degree in Painting from the State University of New York at Albany. This advanced degree not only nurtured her artistic talents but also deepened her understanding of the visual arts, which she effectively combines with her marketing and operational strategies in her various roles.
Prior to her master's, she obtained a Bachelor of Arts (B.A.) in English Language and Literature/Letters from Louisiana State University. This foundation in literature has equipped her with exceptional communication skills, enabling her to convey complex ideas clearly and persuasively—a crucial skill in her marketing and nonprofit work.
Brooke’s academic pursuits reflect her lifelong commitment to the arts, education, and community engagement, and they complement her professional endeavors beautifully.
Achievements
With a career that spans across multiple facets of the arts and nonprofit sectors, Brooke’s achievements are numerous and noteworthy. She has successfully developed and implemented innovative marketing campaigns that have driven audience engagement and increased revenue for attractions. Her strategic vision and effective execution have positioned the organizations she has worked with for greater visibility and success in their respective fields.
Furthermore, as an artist, Brooke has also contributed to the independent arts community, enriching the cultural fabric of the regions she’s been a part of. Her passion for creativity and education seamlessly intertwines, showcasing her commitment to fostering artistic expression in various forms.
In addition to her roles in marketing and operations, Brooke has served as a Visiting Assistant Professor at Middlebury College, where she shared her knowledge and experiences with students eager to enter the fields of art and literature. Teaching has allowed her to inspire the next generation while also expanding her understanding of the disciplines in which she specializes, thereby contributing to her continuous professional growth.
Brooke's multifaceted career not only demonstrates her expertise in marketing, product development, and nonprofit leadership but also highlights her passion for the arts and education. Through her diverse roles, she has made a tremendous impact in the communities she serves, leaving a positive and lasting impression on the organizations, students, and audiences with whom she interacts.