Brook McCarthy

Brook McCarthy is a seasoned business coach, digital marketing trainer, and facilitator based in Sydney, Australia. With over 19 years of experience in digital communications, she specializes in helping values-based businesses enhance their marketing strategies and communication skills. McCarthy is known for her engaging and practical approach to training, making complex topics accessible and enjoyable for her clients.

Professional Background

• Training and Coaching: Brook has been a business coach since 2012, focusing on digital marketing and communications for creative service professionals. She designs bespoke training programs that cover various topics, including leadership, human-centric sales, and effective communication strategies.123
• Experience: Before coaching, she worked in public relations and owned a digital marketing agency. This diverse background equips her with the skills necessary to assist clients across various industries, from small businesses to larger organizations.23

Services Offered

• Custom Training: Brook provides tailored workplace training aimed at improving team communication and marketing effectiveness. Her workshops often emphasize creating inclusive environments and leveraging digital platforms effectively.13
• Executive Coaching: She offers one-on-one coaching for executives and business owners, focusing on leadership development, decision-making, and strategic planning to foster business growth.24

Philosophy

Brook believes in a hands-on approach to business coaching, emphasizing the importance of practical application over theoretical knowledge. Her methodology encourages clients to engage actively with their learning processes, fostering both personal and professional growth.35

Notable Achievements

• Brook has designed training programs for notable organizations such as Daikin Australia and the National Association of the Visual Arts.
• She is recognized for her ability to connect with diverse audiences, from CEOs to artists, making her a versatile facilitator in various settings.13

In summary, Brook McCarthy stands out as a dynamic figure in the realm of business coaching and digital marketing training, dedicated to empowering individuals and organizations through effective communication and strategic marketing practices.