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Bronte Raw
Online Experience Manager at Samsung.com
Professional Background
Bronte Raw is a seasoned Senior eCommerce Manager whose extensive experience spans multiple facets of the online retail industry, particularly within the music sector. Currently, Bronte is at the forefront of project management for International eCommerce campaigns with Universal Music Group (UMG), which is recognized as the world's leading music conglomerate. With a strong focus on developing and executing complex eCommerce marketing strategies, Bronte has been instrumental in driving growth for the company’s Direct-to-Consumer (D2C) operations on a global scale. Her work not only enhances the brand visibility of UMG but also significantly contributes to its overall commercial strategy, establishing a strong online presence that resonates with music fans around the world.
Before ascending to her current role, Bronte made significant contributions to UMG in various capacities. Starting as a Front Office Coordinator, she advanced through the ranks to the position of eCommerce Executive, eventually serving as D2C Commercial Manager. In these roles, she honed her skills in Business Relationship Management and international campaign management, showcasing her ability to connect with diverse markets and audiences. Bronte's knack for strategic planning is evidenced by her successful projects that balance creativity with commercial viability, ensuring optimal engagement and revenue generation for UMG.
Education and Achievements
Bronte Raw's educational background is rooted in the performing arts, with a Bachelor of Contemporary Performance in Music Performance earned at JMC Academy. This early exposure to music and performance quickly shaped her understanding of the entertainment industry, endowing her with unique insights that she applies to her eCommerce strategies today. Furthermore, she holds a Certificate IV in Musical Theatre from the Academy of Film, Theatre and Television, which has contributed to her creativity and ability to connect with audiences on an emotional level.
Throughout her career at Universal Music Group, Bronte has not only demonstrated her aptitude for eCommerce but has also cultivated relationships across different departments, enabling a harmonious approach to project execution. Her ability to manage and lead projects efficiently has made her an invaluable asset to the team, helping UMG maintain its status as an industry leader in a competitive digital landscape.
In her quest for ongoing professional development, Bronte is recognized as a thought leader in eCommerce project management, often contributing to discussions about the future of retail and consumer engagement in the digital age.
Achievements
Over the years, Bronte Raw has achieved numerous milestones that highlight her expertise and commitment to excellence. Her role as Senior eCommerce Manager at Universal Music Group stands out as a significant achievement, during which she has successfully led international campaigns that have resulted in increased sales and brand loyalty. Under her guidance, UMG experienced a considerable uptick in D2C sales, demonstrating her ability to execute marketing strategies that resonate with consumers.
Additionally, Bronte's earlier positions—such as Product Development Manager and eCommerce Executive—have also contributed to her rich tapestry of achievements. Each role has allowed her to deepen her understanding of consumer needs and preferences, tailor marketing initiatives, and optimize product offerings in the ever-evolving eCommerce space. Her diverse skill set encompasses not only project management but also insights into consumer behavior, making her a well-rounded professional capable of navigating complex trade and marketing landscapes.
Beyond her roles at UMG, Bronte’s experience working for renowned companies such as Samsung Electronics—as Online Experience Manager—has further broadened her perspective on technology and consumer electronics, complementing her passion for music and performance. This multifaceted career provides her with a unique vantage point in the integration of technology and entertainment, a critical aspect in today’s eCommerce environment.
As a British passport holder, Bronte's opportunities for international collaboration and project management have only expanded, cementing her as a key player within the global eCommerce industry, especially in the arts and entertainment sector.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
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Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
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