Silvia Broccatelli

Silvia Broccatelli is the Global Optical PR Manager at EssilorLuxottica, a leading company in the eyewear industry. Based in Milan, she specializes in various aspects of marketing, particularly in Media, Public Relations (PR), Digital PR, Influencer Marketing, and Trade Marketing.23

Her professional background includes significant experience in the retail sector, where she has developed a strong skill set in marketing communications and event management. Broccatelli is recognized for her ability to manage public relations strategies effectively within the global optical market.23

She is also an alumnus of Università Bocconi, which is known for its focus on business and economics, further enhancing her expertise in marketing and communications.12