Brittni Shull

Brittni Shull is a digital marketing professional who has recently transitioned to a role at Panera Bread. Here are some key points about her:

Previous Role

Before joining Panera Bread, Brittni Shull worked at Sonic Drive-In for nearly six years, where she held the position of Director of Digital Marketing. During her time at Sonic, she was instrumental in driving digital transformation and customer engagement strategies. She worked closely with Braze to leverage data and create meaningful moments in the customer journey, focusing on retention, acquisition, and monetization.13

Current Role

Brittni Shull is currently the Senior Manager, Digital Communications at Panera Bread. Her LinkedIn profile indicates her specialization in all aspects of brand management across multiple channels.2

Expertise

Her expertise includes using data-driven approaches to enhance customer engagement, personalization, and real-time interactions. At Sonic, she utilized tools like Braze to execute targeted campaigns, improve customer retention, and increase revenue through personalized marketing strategies.1

Education and Background

Brittni Shull is a graduate of the University of Oklahoma, and her professional background reflects a strong focus on digital marketing and customer engagement.2