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Britta Farrow
Corporate Communications at Amazon
Britta Farrow (Gidican) is a seasoned corporate communications professional with a rich background in managing communications for top global brands like Amazon, Microsoft, Best Buy, Penguin Random House, and Pepsi. With over 14 years of combined agency and in-house experience, Britta has honed her expertise in corporate communications and brand management.
Britta holds a Bachelor's degree in Public Relations and Psychology from Central Washington University. Her educational background has equipped her with a solid foundation in PR strategies and human behavior, enabling her to craft effective communication plans for diverse audiences.
Throughout her career, Britta has held key roles in various organizations, including Corporate Communications at Amazon, Communications Director in North America at Remitly, Director of Communications at Trupanion, Public Relations Manager at Trupanion, Director of Public Relations at Smashing Ideas, Account Executive at Edelman, Account Coordinator at Waggener Edstrom, Microsoft Global Tech Practice at Weber Shandwick, Vice President at CWU PRSSA, and Volunteer at Etta Projects. These roles have allowed Britta to gain extensive experience in different facets of communication and contribute significantly to the success of renowned companies and organizations.
Britta Farrow is known for her strong strategic communication skills, crisis management expertise, brand development acumen, and her ability to create and execute impactful communication strategies that resonate with diverse stakeholders. Her versatile background spanning both agency and in-house environments further consolidates her proficiency in the corporate communications landscape.
With a proven track record of effectively managing communications for household names in the corporate world, Britta Farrow (Gidican) continues to be a respected figure in the field of corporate communications, bringing a wealth of experience and insight to every project she undertakes.