Brigette Harenda

Brigette Harenda, formerly known as Brigette Breitenbach, is a seasoned professional in the branding and hospitality industry with a strong focus on luxury markets. She is the founder and president of B&Co., a renowned full-service branding company. With a rich background in working with hotels, bars, and restaurants across various regions, including the U.S., the Caribbean, and Greece, Brigette has demonstrated expertise in delivering top-notch branding services. Her company holds approvals for branding with prestigious names like Marriott Luxury, Autograph Collection, Tribute Portfolio, Kimpton Hotels + Restaurants, Hilton's Curio, and Tapestry collections.

Brigette's approach to marketing strategies is marked by a keen business sense, influenced by her experience as a developer and owner of The Iron Horse Hotel. Her ability to think like an owner and evaluate marketing initiatives based on return on investment has been a key strength in guiding her clients towards success.

Before venturing into branding, Brigette honed her skills in the interiors industry, where she founded Breitenbach Weiss and served as the director of interiors for Kohler Co., overseeing brands like Baker Furniture, McGuire, Ann Sacks, and more. This background has equipped her with a deep understanding of the luxury market and the discerning consumers within it.

Brigette's educational background includes a degree in Journalism from the University of Wisconsin – Madison. A native of Milwaukee, she strikes a fine balance between her professional endeavors and personal interests, with a passion for travel and scuba diving.