Brian Vicente is a well-known name in the cannabis industry, with over 10 years of experience in shaping and creating marijuana laws across the US. As one of the primary authors of Amendment 64 and co-director of the campaign that made marijuana legal in Colorado, he is considered an authority in marijuana policy. His expertise has led him to serve as a formal advisor to local, state, and federal governments.

Brian's professional background includes being a partner at Vicente Sederberg LLP, co-founder at Simplifya, Leafwire, and VS Tech Ventures, principal at VS Strategies, and executive director at Sensible Colorado. He obtained a Doctor of Law - JD, Law at the University of Denver - Sturm College of Law and a Bachelor of Arts - BA, Psychology at Grinnell College.

Brian is a passionate supporter of marijuana reform and works with entrepreneurs and investors to start and grow their compliant and profitable businesses. He has been named "the industry's de facto spokesman" by The Guardian (UK) and has assisted Uruguay in becoming the first country in the world to fully regulate the adult marijuana market.