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Brian Robeniol
Product, Media, Marketing, & Brand Leader | Innovative, Intelligent, & Inclusive Tech | Ex-Amazon
Professional Background
Brian Robeniol is an accomplished professional with over two decades of rich experience that spans multiple sectors, including technical product management, financial services, business development, global media, public relations, and brand management. His expertise also encompasses both big tech and startups, showcasing a versatile skill set capable of navigating complex business landscapes. Over the course of his career, Brian has delivered an impressive 700 billion impressions, allocated $500 million in marketing budgets, and successfully acquired 10 million subscribers, marking his significant impact in the fields he has worked in.
As a co-founder of GOTCHOO, Brian took on the roles of Head of Product and Marketing, where he was instrumental in setting the company direction and implementing innovative strategies that positioned the brand for success. His leadership in this startup highlighted his ability to merge product management with marketing acumen, creating compelling offerings that resonate with customers.
In addition to his role at GOTCHOO, Brian's career path includes advising startups in product management, specifically at DevBlossom, where he provided valuable insights that helped shape their product offerings. He has also held a prestigious position as a Cleantech Supply Chain and Logistics Fellow at the Los Angeles Cleantech Incubator (LACI), where he contributed to advancing sustainable technologies and practices in the cleantech sector.
Throughout his career, Brian has collaborated with major organizations, including Amazon, where he served as a Brand Leader for Amazon Pets and as a Global Product Marketing Manager. His tenure at Amazon was marked by impactful marketing initiatives that elevated brand presence and engagement across various consumer segments.
Additionally, his background includes roles as a Senior Manager for Partnerships at SocialCode and as a Senior Social Media Strategist at OMD USA. These positions allowed him to develop advanced strategies in social media marketing and partnerships, which are crucial in today’s digital-first landscape. He has also worked with Bespoke Post, UBS, and O'Reilly PR, where he honed his skills in communication, branding, and public relations, further expanding his professional toolkit.
Education and Achievements
Brian Robeniol's educational background is as impressive as his professional accomplishments. He earned his MBA in Finance and Marketing from the esteemed ESSEC Business School, a curriculum known for cultivating leaders in business through innovative teaching and a global perspective. This advanced education helped Brian to deepen his understanding of financial principles and marketing strategies, equipping him with vital skills that he has applied throughout his career.
Prior to his MBA, Brian received his Bachelor of Arts degree in Business Administration from the University of California, Riverside. His foundational studies in business provided him with a solid understanding of key business principles and practices, which he has built upon in both corporate and entrepreneurial settings.
Notable Achievements
Throughout his extensive career, Brian has attained numerous notable achievements that underline his proficiency and dedication to excellence in the business world. Not only has he managed to garner billions of impressions and millions of subscribers, but his leadership has also facilitated substantial marketing investments that have driven robust business growth.
Brian's innovative spirit is exemplified in his work at GOTCHOO, where he played a pivotal role in launching a product offering that not only resonated in the market but also aligned with consumer needs and preferences. His strategic vision and execution have brought about significant achievements in product adoption and brand loyalty.
Collaborations with high-profile organizations have further enriched Brian’s portfolio. His experience at Amazon, one of the world's largest e-commerce platforms, allowed him to be at the forefront of product marketing, where he crafted strategies that reached millions of consumers. His initiatives in the pets category contributed significantly to brand engagement and consumer connection.
In addition, his advisory role at startups has not only showcased his expertise but has also allowed him to mentor and guide emerging businesses towards sustainable models of success. His involvement with the Los Angeles Cleantech Incubator reflects his commitment to initiatives that drive positive environmental and business impacts, establishing him as a leader who embraces innovation for a better future.
In conclusion, Brian Robeniol is a seasoned expert with a remarkable blend of experience in product management, marketing, business development, and public relations. His accomplished career is distinguished by a firm grounding in both education and practical experience, making him a valuable asset in any endeavor he undertakes. With his ongoing commitment to growth, innovation, and sustainability, Brian is well-positioned to continue making impactful contributions to the business landscape.
tags:[
Technical Product Management
Financial Services
Business Development
Global Media
Public Relations
Brand Management
Big Tech
Startups
Marketing Strategy
Product Marketing
Social Media Strategies
Business Leadership
Startup Advisor
Marketing Budgets
Consumer Engagement
Sustainable Technologies
Entrepreneurship
Professional Relations
Location
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- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
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Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
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