Brian Pasch

Brian Pasch, MA is a prominent figure in the automotive industry with extensive experience in consulting, research, and technology assessment. As the founder of Pasch Group and PCG Companies, he has been providing cutting-edge solutions to the automotive sector for over 18 years.1

Professional Background

Brian Pasch has founded several companies, including:

• Pasch Group
• PCG Digital
• Localiente
• PCG Research

These companies offer a range of services such as customized coaching, digital marketing strategies, dashboards, training programs, conferences, workshops, and workbooks to clients worldwide.1

Expertise and Contributions

Brian is known for:

• Authorship: He has written nine books on digital marketing and sales processes.1
• Media Presence: Hosting a weekly news program and podcast.1
• Innovation: Developing the industry's first vendor-neutral executive reporting dashboard, VistaDash.1
• Research: Leading projects on omni-channel customer databases and automotive industry needs.2

Education

• Master of Arts in Leadership from Southeastern University (2020-2023)
• Bachelor of Science in Physics from Rutgers University (1980-1984)1

Current Roles

As of 2024, Brian holds several positions:

• Founder at Pasch Group (since March 2005)
• Chief Executive Officer at Automotive Standards Council (since May 2022)
• Founder at PCG Companies (since 2005)
• Chief Executive Officer at Localiente (since March 2020)1

Brian Pasch is recognized as an industry expert, providing guidance to dealers, OEMs, and vendors in navigating the rapidly evolving automotive industry.2 His work focuses on driving innovation, sustainability, and empowering industry players with strategic insights and actionable solutions.1