Brian Lloyd

Brian Lloyd is a member of the Executive Advisory Board of the MACH Alliance, where he represents Apply Digital. The MACH Alliance is a nonprofit organization focused on promoting the adoption of MACH (Microservices, API-first, Cloud-native, and Headless) technologies. The board is responsible for overseeing the governance, finance, and operations of the Alliance, ensuring diverse representation across its member categories and areas of expertise.1

In his role at Apply Digital, Lloyd is involved in providing modular and composable digital solutions, which align with the MACH principles. His contributions are significant in shaping the direction and initiatives of the Alliance, especially in advocating for modern digital practices.2