Brian Diedrick

Brian Diedrick is a seasoned digital marketing and media professional with over 18 years of experience, possessing a strong command of data, platforms, and interpersonal skills.

His expertise spans across various industries including mortgage, solar, and home improvement, with comprehensive knowledge in acquisition strategies.

Brian has excelled in leadership roles, notably as the de facto VP of e-Commerce and digital for a retailer generating $135 million annually.

His core competencies include cross-channel marketing, data analysis, e-commerce optimization, and audience segmentation for targeted marketing strategies.

Proficient in utilizing tools like Google Analytics, Google Tag Manager, and various ad platforms like Google, Facebook, Amazon, and Twitter, Brian also demonstrates proficiency in programmatic advertising and SEO.

With a background in education from Washington University in St. Louis and the University of Oxford, Brian has held key positions in organizations such as Wingman Advertising, Compass Education Group, AOL, and Nielsen.

His career has been highlighted by roles in advertising agencies, e-commerce, media and publishing, showcasing his diverse skill set and adaptability in the digital marketing landscape.