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Brian Bolten
Co-Founder @ CourseIQ, The Connected Course for Golf Venues | Golf Course Management; 30-year sports marketing veteran
Brian Bolten is a seasoned omnichannel and integrated marketing expert who has spent several years building brands and driving acquisition, retention, and loyalty. He specializes in developing customer-centric solutions to leverage marketing investments and assets, with a deeper level of expertise in digital and sponsorship/experiential marketing. Brian has worked in various industries such as healthcare, retail, CPG, financial services, telecommunications, professional services, and DTC/internet.
Brian's educational background includes studying at Jesuit High School and obtaining a BS in Economics with an individualized concentration in Sports Management from the University of Pennsylvania – The Wharton School. He also pursued an MBA in Marketing from Duke University – The Fuqua School of Business.
Throughout his career, Brian has held key leadership positions in several organizations, including Retirement Specialist at ValuTeachers, Inc., Vice President, Experiential & Partnerships at SmileDirectClub, Vice President, Endeavor Global Marketing at Endeavor, Head of Strategy, Marketing Solutions & Co-Lead, The Shop at eBay Enterprise, Vice President, Business Leadership at Momentum Worldwide, Vice President, Strategy & Planning at Victory Junction, Group Director at Octagon, Director at Team Epic, Director of Marketing at Karl Strauss Brewing Company, MBA Intern, Tostitos at Frito Lay, General Manager, Metro Atlantic Athletic Conference at IMG, Director of Marketing at The Gazelle Group, and Marketing Intern at Philadelphia Eagles.
Brian holds dual citizenship with Ireland and the US, which makes him eligible to work in both the EU and the USA. He is passionate about marketing strategy, omnichannel marketing, digital strategy, brand planning, consumer insight, and sales. He has a reputation for excellent team management, account management, budget management, measurement & evaluation, sponsorship planning, and negotiation.