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Brian Bolten
Co-Founder @ CourseIQ, The Connected Course for Golf Venues | Golf Course Management; 30-year sports marketing veteran
Brian Bolten is a marketing expert with extensive experience in connecting brands and consumers to drive acquisition, retention, and loyalty. He is an expert in developing customer-centric solutions and leveraging marketing investments and assets to achieve business goals. Bolten has worked in various industries, including health care, retail, financial services, telecommunications, sports, and internet marketing.
Bolten holds dual citizenship with the US and Ireland and holds a Bachelor's degree in economics with an individualized concentration in sports management from the University of Pennsylvania - The Wharton School. He also holds an MBA in Marketing from Duke University - The Fuqua School of Business.
Bolten's career includes various high-profile positions, including Vice President, Experiential, and Partnerships at SmileDirectClub and Vice President, Endeavor Global Marketing at Endeavor, among others. Additionally, he has experience in sports marketing, having served as the General Manager of the Metro Atlantic Athletic Conference at IMG and Director of Marketing at The Gazelle Group.
Bolten's specialties include marketing strategy, omnichannel marketing, integrated marketing, digital strategy, brand planning, consumer insight, and sponsorship planning. He is also proficient in negotiation, team management, account management, budget management, measurement & evaluation, and sales.