Brett Norgaard

Brett Norgaard is an Independent Go-to-Market Researcher specializing in delivering insights for client sales opportunities in various industries including technology services, XaaS, healthcare, and new offer launches.

With over 20 years of experience in go-to-market and strategic planning roles, Brett founded Brett Norgaard Research to bridge go-to-market research with sales opportunities, boasting a 90% referral rate to SMEs.

He has a proven track record of achieving new business opportunities, such as selling XaaS technology services to community bank CEOs and driving a 1000% sales growth in 15 months for a biometric services company.

Brett's expertise lies in primary and secondary research, trend spotting, pattern identification, and connecting strategic dots for effective go-to-market strategies.

His background includes serving as a Business Consultant at Line of Sight, assisting various industries with competitive intelligence, market entry decisions, product/service launches, partnership strategies, and pricing tactics.

Brett has also excelled in influencer positioning, representing technology services firms to key influencers like Gartner and Forrester Research, resulting in industry recognition and leadership.

Starting his career in technology sales, Brett developed a customer-centric approach focused on helping clients achieve their desired business outcomes, resulting in a win-win-win scenario.

Brett Norgaard holds a B.S. in Political Science with a major in Economics from St. Olaf College and can be reached at brett.norgaard@gmail.com or 952-564-5001.