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Brett Friel
Director & Business Leader | Growing companies and creating delight
Brett Friel is the Director of Retail and Games at Santa Cruz Beach Boardwalk, a position he holds at one of California's most iconic seaside amusement parks.1 His professional background includes experience in marketing, content creation, and digital strategy.
Professional Experience
Brett's career at Santa Cruz Beach Boardwalk has involved various responsibilities:
- Content Creation: He has produced donation videos for a children's cancer organization, demonstrating his skills in video production and charitable work.1
- Fundraising: Brett participated in a unique fundraising event where he paddled an outrigger canoe 65 miles from Half Moon Bay to Santa Cruz to raise money for a cause.1
Skills and Expertise
As the Director of Retail and Games, Brett likely oversees the operations of retail outlets and game attractions within the Santa Cruz Beach Boardwalk. His role probably involves:
- Managing retail operations
- Overseeing game attractions
- Developing marketing strategies
- Enhancing visitor experiences
Brett's background as a multi-talented marketer and digital strategist suggests he brings a diverse skill set to his current position, which likely helps in innovating and improving the retail and games aspects of the amusement park.
While specific details about his tenure at Santa Cruz Beach Boardwalk are limited in the provided information, Brett's involvement in the amusement park industry is further evidenced by his association with IAAPA (International Association of Amusement Parks and Attractions)2, which suggests he is actively engaged in the broader amusement park community.