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    Brett Baker

    General Manager at Uber

    Brett Baker, GM of Uber Cartops Advertising

    Brett Baker is the General Manager of Uber's Cartops advertising business.12 In this role, he oversees Uber's out-of-home (OOH) advertising offerings, including the recently launched self-serve platform for small and medium-sized businesses to advertise on Uber vehicle rooftops.12

    Some key facts about Brett Baker:

    • He launched Uber's first advertising business and has been leading it for several years, sitting on Uber Ads leadership team3
    • He announced the new self-serve Cartops advertising platform, which extends Uber's OOH ad capabilities to local SMBs in 7 U.S. markets12
    • The platform allows businesses like real estate, insurance, restaurants to run targeted, flexible ad campaigns on Uber vehicles1
    • Uber's advertising business has been scaling rapidly, with a revenue run-rate exceeding $500 million1

    Brett Baker is based in California and has experience in the advertising and marketing industry. He can be found on LinkedIn at https://www.linkedin.com/in/brett-s-baker/.2

    Highlights

    Aug 8 · nrn.com
    Out of Home Advertising Drives Customer Retention
    Apr 10 · oohtoday.com
    Uber Launches New Self-Serve Out-Of-Home (OOH) Cartop ...
    Uber Launches New Self-Serve Out-Of-Home (OOH) Cartop ...
    Local restaurants can now advertise atop Ubers

    Related Questions

    What is Brett Baker's background before joining Uber?
    How has Brett Baker's leadership impacted Uber's advertising revenue?
    What are the key features of Uber's self-serve Cartop advertising platform?
    How does Cartop advertising benefit small and medium-sized businesses?
    What other roles has Brett Baker held in the advertising industry?
    Brett Baker
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    Brett Baker, photo 2
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    Location

    San Francisco Bay Area