Brenton Rice

Brenton Rice is an accomplished professional with a rich background in the lifestyle and hospitality industry. He founded The Bay Club Company in 1977, a renowned lifestyle company with a remarkable collection of resort-inspired properties across various markets in California and Portland.

The Bay Club Company, under Brenton's leadership, focuses on four key areas: Fitness, sports, family, and hospitality. With a dedicated community of over 120,000 members and a team of more than 6,000 associates, the company offers innovative fitness programs, a range of sports activities, enriching family programs, and hospitality amenities like dining options and Sanctuary Spas.

With a tradition of over 40 years, The Bay Club Company is recognized for its exceptional professional service, solidifying its position as a premier private club company in the United States. Based in San Francisco, the company's Four Quadrant Playbook has contributed to its success in the active lifestyle sector and points toward significant growth in the coming years.

Before his role at The Bay Club Company, Brenton Rice held key positions in various organizations, including serving as the Chief Operating Officer at Camaraderie Clubs Management LLC, General Manager at Black Desert Resort, Executive Vice President of Revenue at The Bay Club Company, Vice President at The Bay Club Company, General Manager at Arcis Golf, Vice President of Sales in Los Angeles at The Bay Club Company, and Head Golf Professional at KSL Resorts, Rancho Las Palmas Resort and Spa.