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Brent Kerby
CEO - Sydney. Clemenger BBDO.
Brent Kerby is the General Manager of BWM Denstsu Sydney, overseeing all agency operations, production functions, and client management with a team of over 30 professionals.
With over 3.5 years of experience in management, Brent has played a vital role in reinventing BWM Dentsu, leading to enhanced positioning, operations, and financial performance of the agency.
Under Brent's leadership, the agency has gained recognition for its creative and effective work, receiving accolades both locally and internationally, including being ranked as the 9th best creative agency globally by WARC.
Brent is actively involved in advancing the agency agenda, serving as the agency's Transformation Lead, Co-chair of the Indigenous Reconciliation Action Plan, and participating in various industry committees and judging panels.
His teams at BWM Denstsu Sydney work on diverse projects for renowned Australian brands such as Qantas, nbn, Bank of Queensland, HCF, Toyota, and Selleys, covering areas like brand, integrated marketing, customer experience, design, and digital campaigns.
Brent emphasizes individual development and fosters a vision-driven environment to motivate his team and attract top talent to the agency.
Beyond advertising, Brent is commercially savvy and entrepreneurial, serving as a director of a creative furniture and homewares company, launching two other businesses, and venturing into the craft beer industry.
He believes in the power of brands to shape external experiences and internal behaviors, having worked across a wide range of industries including automotive, technology, FMCG, alcohol, fashion, financial services, gaming, and aviation, while nurturing brands like Qantas, eBay, Sony, PayPal, Jack Daniels, and Toyota.
Brent Kerby's educational background includes a BBus in Marketing from RMIT University and additional studies in CX, Service Design, and Logistics.
He has held key positions in other organizations such as Clemenger BBDO, BWM Isobar, dentsu mcgarrybowen, Havas Worldwide, Saatchi & Saatchi, and Leo Burnett.