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Brandon Schwab
Founder & CEO of Shepherd Premier Senior Living and General Partner of Boutique Senior Living Fund
Brandon Schwab is the Founder and Fund Manager of the Boutique Senior Living Fund, a real estate debt fund focused on the senior living industry. He is also the CEO of Shepherd Premier Senior Living, which operates assisted living and memory care facilities designed to provide a more personalized and home-like environment for residents.
Background and Career
Brandon Schwab's journey into senior living was influenced by personal experiences, particularly witnessing inadequate care in larger facilities. This motivated him to create a business model that emphasizes smaller, boutique-style senior living homes, which typically accommodate 10 to 16 residents. His approach aims to deliver higher quality care through more intimate settings, contrasting with the larger, industrial-type senior living facilities that often struggle with staffing and personalized care.124
Boutique Senior Living Fund
Founded in January 2020, the Boutique Senior Living Fund is designed to support small senior living operators primarily in the Midwest. The fund aims to address the growing demand for quality senior living options, projecting a significant need for new units in the coming years. It offers a diversified investment strategy, allowing accredited investors to spread their capital across multiple properties rather than concentrating on a single asset.34 The fund targets a 15.2% internal rate of return (IRR) for its investors, reflecting its commitment to both financial performance and improving care standards in the senior living sector.4
Insights and Philosophy
Brandon Schwab frequently shares insights about the senior living industry, focusing on the importance of creating a supportive and engaging environment for residents. He emphasizes the need for a strong staffing culture and operational strategies that prioritize resident care over profit margins. His philosophy revolves around transforming the perception and quality of senior living, advocating for a shift away from large facilities to smaller, more manageable homes that foster community and connection among residents.123
Current Engagements
In addition to his roles at the Boutique Senior Living Fund and Shepherd Premier Senior Living, Schwab is actively involved in discussions and interviews that highlight the challenges and opportunities within the senior living industry. He continues to advocate for improvements in care standards and operational practices, aiming to reshape the landscape of senior living for future generations.125