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Brandon Rhodes
VP of Business Development at Overtime - Forbes Under 30 - Co-Founder at MSBC
Brandon Rhodes is a strategic business builder and brand marketer, specializing in consumer products, tech, and media with a focus on youth culture.
He holds a Bachelor of Business Administration (B.B.A.) in Marketing from the University of Michigan's Stephen M. Ross School of Business, a Bachelor of Arts (B.A.) in Sport Management from the University of Michigan, and has studied language, culture, and international business at Universidad de Salamanca.
Brandon's professional journey includes roles such as Vice President of Business Development at Overtime, Co-Founder at Hella Awkward, and Co-Founder & Board Member at the Michigan Sport Business Conference.
He has held various key positions at Overtime, including Sr. Director of Strategic Partnerships and Director of Brand Partnerships & Business Development.
Brandon's experience also extends to his time at PepsiCo, where he worked on digital strategy, global brand management, global brand activation, digital technology innovation, and athletic equipment innovation & design for the Gatorade brand.
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