Brandon Miles

Brandon Miles is a Multimedia Sales Manager at WBKO News, based in Bowling Green, Kentucky.1 He has been with WBKO News since September 2008, accumulating nearly 16 years of experience with the company.1

Career Progression

Brandon's career at WBKO has been marked by significant growth and diverse experiences:

1. He started as a minimum wage overnight Master Control Operator in 2008.
2. Progressed to directing newscasts and assisting reporters in the field for major stories.
3. Worked with the WBKO Interactive team to produce long-form content.
4. Eventually transitioned to a sales role, focusing on digital strategies.1

Current Role and Responsibilities

As a Multimedia Sales Manager, Brandon's responsibilities include:

• Working alongside Tim Maloney under the Director of Sales and General Manager, Tim Coles.
• Training and coaching the local sales team to provide effective media strategies for clients.
• Working directly with clients, both in the local market and across the country, including franchise owners in the in-home care space.1

Achievements and Recognition

Brandon has received several accolades throughout his career:

• Best Public Affairs award from Kentucky AP Broadcasters in January 2015.
• "Sell Smarter!" Award from AdMall/SalesFuel in December 2017 for excellence in consultative media sales and new business development.
• New Business Sales Shark award from WBKO Television in August 2019.
• Board Member of the Year from HOTEL INC in December 2019.1

Skills and Expertise

Brandon's expertise lies in:

• Multimedia sales management
• Digital marketing strategies
• New business development
• Team training and coaching
• Cross-departmental experience in broadcasting

His long-term goals include helping the local team excel in new business growth, digital strategies, reporting, retention, and referrals. He also aspires to future opportunities such as becoming a General Manager, where he can fully utilize his passion for coaching and developing processes to build strong leadership teams.1