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Brandon Barca
Content Strategist, Storyteller, Visionary
Brandon Barca is an accomplished professional with over 20 years of experience in elevating national brands through innovative media strategies and team leadership.
He has a strong track record of crafting brand identities and content strategies, notably for two Major League Soccer franchises, and securing contracts with major clients like Nissan USA and Job Corps.
Barca is recognized for his transformative work in enhancing social media presence, such as boosting Oregon Ducks' following by 380% in a short span of 16 months.
His creativity and groundbreaking concepts have also garnered publicity for Vanderbilt Athletics, earning him accolades like MP&F's Most Innovative Thinker and Vanderbilt University's Award of Excellence.
Education-wise, Brandon holds a Master of Science in Education in Sport Management with a GPA of 3.94 and a Bachelor of Science in Education with a major in Sport Management and a minor in Business Administration, both from the University of Tennessee, Knoxville.
His professional journey includes roles such as Digital Marketing Strategy Consultant, Senior Director of Digital Content at FC Cincinnati, Senior Director of Digital Strategy at Nashville Soccer Club, and Senior Account Executive at MP&F Strategic Communications.
Furthermore, he has held positions like Director of Multimedia Integration at the University of Oregon Athletic Department, Associate Director of Communications/Digital Director/Promotions Coordinator at Vanderbilt University Athletics, Graduate Assistant in Marketing and Promotions at University of Tennessee Athletics, Intern in Game Presentation at Nashville Predators, and Intern at Memphis Sports Council.