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Brady Josephson
VP of Marketing & Growth at charity: water
Brady Josephson is a prominent figure in the nonprofit and online fundraising sector. He currently serves as the VP of Marketing & Growth at charity: water, a well-known nonprofit organization.34 Prior to this role, he was the Managing Director of the NextAfter Institute, where he focused on providing fundraising research and training to help nonprofits improve their online fundraising efforts.15
Professional Background
Brady has extensive experience in the nonprofit sector, particularly in the areas of online fundraising, marketing, and growth strategies. At NextAfter, he was known for gathering and analyzing the latest fundraising research to provide actionable insights for nonprofit marketers and fundraisers.1 His work involved conducting and sharing research on various aspects of fundraising, including:
- Optimal timing for fundraising emails
- Strategies for increasing recurring donors
- Best practices for communicating with new donors
- Comparisons between social fundraising and traditional donors
Education and Expertise
Brady studied Business and Economics with a specialization in Nonprofit Administration.2 His expertise lies in data-backed and research-driven online fundraising principles, tactics, and strategies.1 He has been involved in developing certification courses in areas such as Email Fundraising Optimization, Donation & Landing Page Optimization, and A/B Testing for Nonprofits.1
Personal Interests
Outside of his professional life, Brady is an adoptive father and a self-proclaimed "charity nerd".3 He also mentions being a 5-time fantasy baseball league champion, indicating an interest in sports and competition.34
Online Presence
Brady maintains an active online presence, particularly on professional networking platforms. His LinkedIn profile can be found under the username "bradyjosephson".2 He also has a personal website (bradyjosephson.com) and is active on Twitter (@bradyjosephson).34
Brady Josephson's career trajectory and expertise demonstrate his significant contributions to the field of online fundraising and nonprofit marketing, making him a respected voice in the sector.