Brady Evan Walker

Brady Evan Walker is a highly experienced Content Marketing Director with a background in planning, writing, and editing various types of web content over the past decade.

His expertise includes overseeing SEO-driven strategies, development, and execution of blog calendars, email campaigns, web copy, ad copy, brand voice guidelines, ebooks, white papers, infographics, and more.

During his time at Custora, Brady successfully increased newsletter opens by almost 50% and significantly decreased the blog bounce rate from 94% to 34% by implementing account-based targeting and persona strategies.

Additionally, he is proficient in podcast production, video shooting, and editing, showcasing a diverse skill set in digital content creation.

Brady's data-driven approach involves leveraging analytics to understand audience resonance and craft effective strategies based on quantitative insights.

As a moonlighting playwright, he values narrative, content, and creativity, even when working on subjects that may not inherently lend themselves to storytelling.

Brady pursued his academic endeavors by earning a B.A. in English from the University of New Orleans and completing his High School Diploma at South Terrebonne High School.

He has held various key positions in esteemed organizations, including Content & Curation Manager, Content Marketing Manager, Editorial Lead, and Content Director roles at companies like MakersPlace, Simon Data, WITHIN, and Custora.

Brady also contributed as a Contract Copywriter at Suzy, B2B Marketing Consultant at MAGNETIK NYC and Digitile, LLC, Freelance Writer at Lemon.co, among other roles, showcasing his versatility in the content marketing landscape.

His career journey includes stints at leading companies in different content-focused roles, displaying his adaptability and expertise in crafting compelling narratives and strategic content marketing initiatives.

Brady's extensive professional background positions him as a seasoned professional in content creation and marketing, with a keen focus on data analytics, creative storytelling, and strategic audience engagement.