Brad Todd

Brad Todd is a seasoned professional in the advertising industry, currently serving as a Principal at The Richards Group, a prominent Dallas-based advertising agency. He joined the firm in 1983 as its second brand management principal and has since played a significant role in shaping its strategic direction and brand management practices.24

Career Highlights

• Position: Principal of Brand Management at The Richards Group.
• Experience: Over 35 years with The Richards Group, contributing to its reputation and success in the advertising sector.35
• Expertise: Brad is recognized for his strategic marketing insights and has been involved in various key projects throughout his career.1

Educational Background

Brad Todd holds a Master’s degree from Northwestern University's Medill School of Journalism, which he completed in 1971.2

His extensive experience and leadership have made him a respected figure in the marketing and advertising community.