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Brad B. McCormick
Strategic Clarity for Companies Committed to Growth. | Digital Marketing Strategy University Instructor | Brand Workshop Wizard | Highly Entertaining Speaker | Lifelong Learner
Brad B. McCormick is an experienced omnichannel marketing strategist with over 20 years of expertise in digital marketing, brand strategy, and business analytics.123 He currently serves as a Senior Digital Strategy Consultant at Mighty & True, where he works to connect storytelling and technology to help companies succeed.2
Professional Background
Brad is a multifaceted digital transformation professional with an impressive career trajectory:
- Founder of Brand Truth Workshop, which focuses on creating clear brand strategies2
- Digital Transformation Consultant at 10 Louder Consulting2
- Previously served as Chief Digital Officer at Moroch, where he transformed the agency's digital capabilities24
- Has worked with major clients including LEGO, Cisco, McDonald's, FedEx, and the US Department of Homeland Security1
Academic and Professional Contributions
- Teaches Digital Marketing Strategy & Performance Management at Southern Methodist University1
- Board member and Past President of the DFW Chapter of the American Marketing Association1
- Has been quoted in prominent publications like NYTimes, PR Week, and Ad Age1
Personal Details
Brad is married, has two daughters, and enjoys long-distance cycling.1 His professional philosophy emphasizes the importance of employee empowerment and accountability in digital transformation.2
Highlights
May 13 · businesswire.com
Moroch Enlists Brad McCormick as Chief Digital Officer