Brad Golden

Brad Golden is a seasoned executive with extensive experience in growth strategies, analytics, revenue management, and technology. He currently serves as a Senior Vice President at IRI (Information Resources, Inc.), a leading market research and data analytics company.12

Career Highlights

Current Role: Brad has been working at IRI since 2019 in his role as Senior Vice President, focusing on Growth Strategies, Analytics, Revenue Management, and Technology.1 In this position, he has:

• Created a new revenue stream by leveraging IRI's CPG expertise to develop and launch Rx patient insight and survey products for the pharmaceutical sector
• Led a national sales effort, achieving $1.3 million in first-year sales for the new Rx Services division

Previous Experience: Brad's career spans several notable companies and roles:

• Kantar Retail: Served as Vice President, Americas Consulting from 2014 to 2017, specializing in Marketing, Sales, and Revenue Growth1
• Centennial Advisors: Worked as Managing Partner in 2018, focusing on consulting and strategic advisory services1
• Information Resources, Inc. (IRI): Previously held SVP and VP positions in Sales & Client Service from 2000 to 20021
• Campbell Soup: Worked in various brand management roles from 1995 to 20001
• Procter & Gamble: Started his career as an Assistant Brand Manager for Tide Laundry Detergent from 1991 to 19951

Education

Brad Golden holds an impressive educational background:

• MBA in Marketing & Finance from Columbia Business School1
• BA in Economics (cum laude) from Clark University1

Expertise

Throughout his career, Brad has demonstrated expertise in:

• Growth strategies and revenue management
• Data analytics and market research
• Consumer packaged goods (CPG) industry
• Brand management and marketing
• Strategic advisory and consulting services

Brad Golden's LinkedIn username is indeed bradleyjgolden, as mentioned in the query.1