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    Bowan Spanbroek

    Digital Strategy | Marketing Leadership | Agency Product Leader

    Bowan Spanbroek is a seasoned professional known for planning, coordinating, and executing top-notch media strategies for renowned brands in Australia. With a passion for strategic marketing, he emphasizes the importance of merging tactics with strategy for success.

    Bowan's educational background includes a Diploma in Electronic Marketing & Marketing and a BSc in Psychology from The University of Western Australia.

    Throughout his career, Bowan held various key roles in distinguished organizations such as Head of Strategy at NP Digital, Digital Strategy Lead at equ, Executive Manager - Go to Market at Bankwest, Head of Data Driven Marketing at equ, and multiple high-ranking positions at iProspect.

    His diverse experience includes serving as National Strategy Director, Head of Strategy and Product APAC, Head of Strategy APAC, Digital Performance Director, and Senior Digital Performance Manager at iProspect. Prior to that, he worked as a Digital Strategist at Next Digital and as a Digital Marketing Co-ordinator at Fleetcare.

    Highlights

    Aug 8 · ExchangeWire
    China Ad Tech Players Don't Always Respect Boundaries; Singapore Media Giants to Build Programmatic Marketplace - ExchangeWire
    Here's why Amazon is worrying the Google/Facebook duopoly | Analysis - Campaign Asia-Pacific