Bobby Lyons

Bobby Lyons, the Chief Executive Officer at sitejet, is a veteran in the technology and digital marketing industries. Here are some key points about his background and experience:

Experience and Roles

• Bobby Lyons has over 25 years of experience in the technology field and more than 20 years at an executive level in eCommerce, working with both Fortune 500 companies and startups.1
• He is the founder and CEO of sitejet, a company he established in May 2008. At sitejet, he provides full outsourced technology services, including brand protection, SEO, design, accessibility, and privacy compliance guidance.1
• Prior to sitejet, he held several significant roles:
  • SVP, Chief Digital Officer at Markwins Beauty Brands Global (June 2018 - November 2019).1
  • Director, Online Marketing at Walgreens (December 2012 - February 2018).1
  • Chief Technology Officer at SkinStore.com (September 2000 - December 2011).1
  • Vice President, Technology at Salu Beauty, Inc. (January 2000 - December 2011).1
  • NCOIC Medical Logistics Systems in the USAF (November 1989 - August 2000).1

Education

• He holds a BS degree from Park University and has additional education from the University of California, Berkeley.1

Expertise

• Bobby Lyons is known for his expertise in team building, training, mentoring, and creating scalable operations. He has been instrumental in 14 successful acquisitions over 25 years.1
• At sitejet, he emphasizes the importance of having experienced personnel, with an average of 13 years of experience per team member and leadership team members having over 20 years of experience in their roles.1

Approach to Business

• He has redefined the agency model by ensuring that every dollar spent with sitejet goes directly towards paying experts, avoiding unnecessary expenses like advertising budgets and trade show booths.1

Bobby Lyons is a serial entrepreneur and growth expert with a strong focus on brand protection and maximizing customer budgets through expert services.