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Bob Troia
Founder, Technologist | Data-Driven Health & Wellness, Web3
Bob Troia is a technology entrepreneur and citizen scientist with a diverse background in digital innovation and emerging technologies spanning over two decades. Known for his multidisciplinary approach, Bob excels in business strategy, marketing, product development, software development, human physiology, design, machine learning/AI, hardware, and crypto/blockchain/NFTs.
Bob has a proven track record of launching successful pioneering digital marketing and technology companies, including Affinitive - a forerunner in word-of-mouth and social media marketing, eventually acquired by global network Project Worldwide. Affinitive was highly recognized within the industry and was part of the World of Mouth Marketing Association (WOMMA) along with securing accolades and being a Facebook Preferred Marketing Developer.
An influential figure in the biohacking and Quantified Self spheres, Bob is now dedicating his efforts to developing solutions at the nexus of data-driven citizen science, health, wellness, human performance, longevity/anti-aging, and self-optimization. His personal endeavors and projects can be explored further on QuantifiedBob.com.
Bob Troia is a sought-after speaker at international conferences and has been featured across various media outlets, including CBS News Sunday Morning, PBS NewsHour Weekend, and National Geographic Explorer. His insights have also been highlighted in publications like Fast Company, Men’s Fitness, and Outside, in addition to appearances on popular health and wellness podcasts. To stay updated with Bob's latest ventures, you can follow him on Twitter @BobTroia or visit his official website at bobtroia.com.
Bob pursued his Bachelor's Degree in Agricultural and Biological Engineering at Penn State University. Throughout his career, he has held key roles in several organizations, including Awesome Labs, OPTML, HuMend, Olive, Icon CMT, and Poppe Tyson, where he showcased his expertise and leadership.