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Bion West
Strategy & Planning at American Red Cross
Bion West is a seasoned sports marketing professional with a consulting background, currently spearheading the strategy and general management of Major League Soccer's esports venture (eMLS) across 27 MLS teams.
His expertise spans strategy development, operations, sales, brand activation, business process improvement, and project management, with a proven track record of leading cross-functional teams to achieve organizational goals.
Passionate about data-driven decision-making, operational excellence, and delivering exceptional experiences to customers, whether they are fans, brands, or clients.
Bion West holds a Master of Business Administration (MBA) from Massachusetts Institute of Technology - Sloan School of Management, a Bachelor of Science (B.S.) in Marketing and Finance from Boston College, and has educational backgrounds from The Fessenden School and Noble and Greenough School.
With a rich professional background, Bion has held key positions including Director of Properties, Senior Manager of Properties (eMLS and Gaming), and Manager of Properties (eMLS and Gaming) at Major League Soccer.
Prior to his tenure at Major League Soccer, Bion West served as a Senior Associate at Strategy& (part of the PwC network), Consultant at Exeter Group, and Global Online Marketing Intern at Bain & Company.
Over the years, he has also leveraged his skills and knowledge as an MBA Candidate at MIT Sloan School of Management and as a Fundraiser for Boston College Fund at RuffaloCODY.