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Bindi Saikia
Senior Account Supervisor at Havas Formula
Professional Background
Bindi Saikia is a highly accomplished communications professional with over seven years of extensive global agency experience. She has an impressive track record of driving successful cross-border campaigns for Fortune 500 companies as well as small businesses in diverse industries including technology, hospitality, academia, travel, and aviation. Throughout her career, Bindi has excelled in creating and executing compelling communication strategies that serve to strategically position brands in competitive markets. Not only does she possess strong organizational and project management skills, but she is also recognized for her ability to work collaboratively with teams while nurturing their development.
Bindi's journey in the field of public relations and communications has been marked by her adaptability and results-driven nature. She embraces challenges as opportunities for growth, always on the lookout for new experiences that will further enhance her expertise. With an impressive blend of skills in public relations, media relations, client relations, and digital media, she has successfully managed numerous high-profile campaigns that underscore her capability to execute strategic communication plans effectively. Her dynamic approach to communication, paired with her meticulous attention to detail, has earned her respect in the agency and client environments alike.
Education and Achievements
Bindi's educational background is as impressive as her professional endeavors. Hailing from India, she has completed her Bachelor's degree in Sociology at Venkateswara College, Delhi University, graduating with a commendable GPA of 3.50. This foundational study in sociology has given her a deep understanding of social dynamics which she effectively integrates into her communication strategies. Following her undergraduate studies, Bindi pursued multiple master's degrees to further refine her skills and knowledge base. Her master's degree in Strategic Communications and Digital Media from Rutgers University, where she maintained a stellar GPA of 3.9, equipped her with advanced communication techniques essential for today’s digital landscape. Furthermore, she participated in an International Corporate Communication and Culture Study Abroad Program at Fairleigh Dickinson University, achieving a perfect GPA of 4.0, which broadened her global communication perspective.
Bindi also holds a master's degree in Sociology from the prestigious Delhi School of Economics, adding depth to her analytical and methodological skills. This rigorous academic training has provided her with the theoretical foundation to adapt and innovate in a fast-paced and ever-evolving communication environment. Her educational journey reflects a commitment to lifelong learning and professional development, showcasing her dedication to excellence in her field.
Career History
Bindi's career in public relations and communications is marked by a series of progressive roles that reflect her growth as a professional. Currently, she serves as a Senior Account Supervisor at Havas Formula, where she leads teams and projects, crafting strategic communication plans that achieve clients’ goals while building strong media relationships. Her analytical mindset and keen understanding of client needs have made her an invaluable asset in her current role.
Before joining Havas Formula, Bindi held various positions at Crenshaw Communications, where she worked her way up from an Account Executive to an Account Supervisor. Her time there helped her to hone her skills in media relations and client management, overseeing multiple projects and campaigns. Additionally, Bindi worked as a Senior Account Executive at Gutenberg Communications, where her insight into media strategy led to the successful execution of significant public relations campaigns.
Earlier in her career, she enriched her experience as a Public Relations Intern at Berk Communications, where she gained foundational skills in writing and creating pitches, along with her role at STEINREICH COMMUNICATIONS as a PR Account Coordinator, where she contributed to comprehensive media outreach efforts. Her diverse experience also includes a senior consultancy position at Bite, a global communications agency, where she played a critical role in developing communication strategies for a variety of clients, further exemplifying her range and expertise in the field.
Her dedication to education is evident in her role as a Teaching Intern for Urban Communications at Rutgers University School of Communication and Information, where she shared her knowledge with aspiring students. Bindi’s proactive approach to learning is complemented by her experiences as a Project Intern at Astonish Media Group, LLC, and an Intern at Indian Oil Corporation Limited.
Notable Achievements
Bindi's career is adorned with several noteworthy accomplishments that highlight her steadfast commitment to excellence in public relations and communications. Her ability to conceptualize and execute impactful media campaigns has garnered recognition from both clients and colleagues. The successful management of cross-border campaigns not only showcases her expertise but also emphasizes her understanding of complex market dynamics across various industries.
With each new project, Bindi demonstrates her versatility and innovation, adapting strategies tailored to the unique needs of each client. Her mentoring capabilities have further established her as a respected team player, known for fostering collaborative environments that drive results and inspire growth within teams.
In addition to her professional endeavors, Bindi actively seeks opportunities to enhance her skills through workshops and continuing education. Her portfolio, which is available at Bindi Saikia's Portfolio, illustrates her breadth of work and individual contributions to the field of communications. It provides compelling examples of her successful campaigns, demonstrating her ability to blend creativity with strategic thinking, and showcases her talent in content development and digital media.
Bindi Saikia is not only a consummate communications professional but also an engaged learner and mentor, dedicated to the continual improvement of her skills and the advancement of her career in public relations and communications. Her unique background, combined with hands-on experience across various sectors, positions her as a dynamic leader in the ever-changing landscape of communications.