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Bianca Scholten
Senior Research Executive at Ipsos
Bianca Scholten is a seasoned market research professional with over a decade of experience in the field. She holds a Bachelor of Consumer Sciences degree from the University of Pretoria and has gained extensive knowledge and expertise on consumer behavior, market trends, and data analysis. Bianca has worked in various managerial roles such as Research Manager at Ipsos and Senior Account Manager/Research Manager at GfK. Her proficiency in project management, client relations, and team leadership has made her a valuable asset to her employers and facilitated the success of her projects. Besides her work in the industry, Bianca has also taken the time to share her knowledge and experience by lecturing at the University of Pretoria. As a Junior Researcher at Consulta Research, she was able to sharpen her skills on researching and data analysis.