Beth Fetzer

Beth Fetzer is a seasoned professional with 25 years of experience as a client-side marketer and agency-side brand strategist. She has worked across various agency types including integrated, creative, digital, product, experiential, and media. Beth's current passions lie in marketing innovation, developing audience-centric approaches for media and content strategies, challenging conventional consumer health beliefs, and conducting qualitative research. She is a Cornell University alumna.