Benjamin Hoehn

Benjamin Hoehn is a Fractional Marketing Lead at Mojomogul, known for his expertise in digital marketing and organizational skills.1 As a fractional leader, he provides part-time senior leadership to help companies with their marketing strategies.3

Professional Background

Benjamin has a strong background in Account-Based Marketing (ABM) and has shared his experiences implementing ABM strategies in B2B marketing.7 He has participated in industry events, such as the Executive Experience at 6sense Breakthrough 23, where he discussed the synergy between Uberflip and 6sense in ABM campaigns.4

Areas of Expertise

• Digital Marketing: Benjamin is recognized as an expert in this field, with a keen eye for detail.1
• Account-Based Marketing (ABM): He has extensive experience in implementing and refining ABM strategies.7
• Marketing Technology: Benjamin has demonstrated knowledge of marketing tools such as Uberflip and 6sense.46
• Content Strategy: He is involved in discussions about content creation and the role of AI in marketing.5

Recent Activities

Benjamin Hoehn is active in sharing insights and participating in industry discussions. Some of his recent activities include:

• Discussing the potential of AI coding assistants in marketing.2
• Exploring the landscape of Sales Development Representatives (SDR) and Business Development Representatives (BDR), including in-house, outsourcing, and automation options.56
• Sharing thoughts on revising ABM strategies towards the end of the year.7

Benjamin Hoehn's LinkedIn profile (username: mojomogul) serves as a platform for him to share his expertise and engage with other professionals in the marketing industry.