Benjamin Fine

Benjamin Fine is the Co-Founder and Chief Executive Officer of Formsort, a low-code form builder that enables users to create highly customizable online forms. He co-founded Formsort in December 2018, aiming to provide a solution that combines the ease of form building with extensive customization capabilities typically found in custom-engineered forms.12

Background and Education

Fine studied Applied Mathematics at Harvard University, which laid a strong foundation for his analytical skills in the tech industry. Following his education, he began his career at Blackstone Group as an investment professional from July 2011 to May 2014. He then co-founded Better.com, a digital mortgage lender, where he focused on finance and strategy until January 2018.124

Formsort's Mission

Under Fine's leadership, Formsort has grown significantly, processing millions of forms and submissions. The platform is designed to help teams optimize their forms without requiring engineering resources, thus allowing for rapid iteration and testing. This approach has proven effective, with some clients reporting up to a 30% increase in sales after utilizing Formsort's tools.13

Professional Philosophy

Fine emphasizes the importance of customer feedback in shaping Formsort's product development. He believes in empowering users to make changes quickly, which enhances both team productivity and product quality. This philosophy is reflected in Formsort's commitment to usability, accessibility, and flexibility.34

Overall, Benjamin Fine's journey from finance to tech entrepreneurship showcases his dedication to improving user experiences through innovative solutions in form building.