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Bene Lochtenberg
Director Product Marketing at The Trade Desk
Bene Lochtenberg is the Director of Product Marketing at The Trade Desk, a leading independent demand-side platform for digital advertising.14 She specializes in product marketing and has demonstrated expertise in devising and executing marketing strategies.2
Key points about Bene Lochtenberg:
- Role: Director of Product Marketing at The Trade Desk4
- Location: San Francisco Bay Area3
- Expertise: Product marketing, digital advertising, and marketing strategy14
- Background: Experienced in planning and executing digital advertising campaigns1
Bene Lochtenberg has contributed to industry publications, writing about the importance of retail data in advertising and how it can help advertisers reach the right audience with personalized messaging.1 Her insights focus on the evolving landscape of digital advertising, including the use of retail data to improve targeting precision and efficiency across media channels.1
At The Trade Desk, Lochtenberg is part of a marketing department led by Lauren Wilson, the Senior Director of Global Digital Marketing.3 Her role likely involves developing and implementing product marketing strategies to help advertisers plan, execute, and measure digital advertising campaigns effectively.14