Ben Williams

Co-Founder & CEO @ Loopin | Former Commando | Author | To help over 1 million people feel happier and more productive at work through our advanced suite of customisable AI-powered tools.

Ben Williams is a former Royal Marines Commando who transitioned into the world of entrepreneurship, now serving as the CEO and co-founder of Loopin, a pioneering tech company focused on personalized performance.

With a decade of experience in the Marines, Ben honed his leadership skills, resilience, and pursuit of excellence, which he now applies in cultivating high-performing teams across various domains.

His 'Commando Mindset' principles not only led to a successful career as a business and performance coach but also inspired a bestselling book and coaching engagements with elite individuals and organizations, including the England football team.

Ben's journey underscores his belief in self-confidence and resilience as key drivers for overcoming challenges, leading teams, and venturing into unexplored territories in the tech industry.

His unwavering commitment to excellence and dedication to leveraging the 'Commando mindset' for shaping the future and achieving remarkable feats epitomize his professional ethos.