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Ben Wilkinson
Marketing Professional
Ben Wilkinson is a seasoned Marketing Professional with over a decade of experience in driving marketing strategies for notable companies like eBay and Overstock.com. He has also been involved in consulting for various industries such as media, fintech, and e-commerce, catering to a wide range of businesses from start-ups to established public companies.
Ben's expertise covers a diverse range of marketing aspects including television, radio, print, podcasts, affiliate marketing, search engine marketing, email campaigns, and social media advertising (Facebook, Twitter, and Instagram). His skills extend to areas such as customer lifetime value analysis, attribution analysis, and other key performance indicators critical to online businesses.
With a BS in Finance from the David Eccles School of Business at the University of Utah, Ben Wilkinson currently resides and operates in the thriving tech hub of the San Francisco Bay Area. His proficiency includes offline and online customer acquisition strategies, mobile advertising, affiliate marketing, social media management, search engine optimization, display advertising, web analytics, and business development.
Aside from his roles in prominent companies like eBay and Overstock.com, Ben serves as a Start-up Advisor and Consultant at Real Friends Creative Collective, LLC. He has also contributed his knowledge and experience as a Mentor and Entrepreneur in Residence at 500 Startups, showcasing his commitment to nurturing emerging businesses and fostering innovation.