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Ben Tauer
Account Supervisor at GMR Marketing
Professional Background
Ben Tauer is an accomplished marketing professional currently serving as an Account Supervisor at GMR Marketing, a leading agency known for its innovative approach to sports marketing and brand activation. With a strong foundation in financial principles and human resource management gained from his academic background, Ben has demonstrated exceptional strategic thinking and analytics throughout his career. His journey in the marketing landscape has provided him with a diverse array of experiences that span multiple roles and responsibilities.
Prior to his role as Account Supervisor, Ben showcased his skills as an Account Executive specializing in Sponsorship Strategy at GMR Marketing. In that role, he was pivotal in formulating strategies that maximized sponsorship engagement for clients while ensuring seamless execution of marketing campaigns. His commitment to excellence and creativity has contributed to GMR's reputation as a go-to firm for innovative marketing solutions in the sports sector.
Ben's career at GMR Marketing began as an Account Coordinator focused on Comcast Sports Strategy, where his role involved intricate coordination of marketing efforts to enhance brand visibility and consumer engagement. His skills in overseeing campaigns from conception to execution have allowed him to develop strong relationships with clients and stakeholders alike.
Before joining GMR Marketing, Ben gained invaluable experience through various internships and part-time roles that helped to hone his marketing acumen. At the Green Bay Packers, he worked as a Sales and Business Development Intern, where he played a critical role in supporting sales initiatives and exploring new business avenues for the iconic franchise. His time at the University of Wisconsin-Madison as an Athletics Marketing Assistant allowed him to engage in strategic marketing initiatives that promoted various athletic events, enhancing the fan experience and boosting attendance.
Additionally, Ben's experiences as a Student Intern at Good Karma Brands and as the Event Manager Lead at the Wisconsin School of Business have equipped him with a robust skill set in event management and promotional strategy. He has a proven track record in managing events, demonstrating his ability to work under pressure and coordinate efforts among diverse teams. Early in his career, Ben worked as a Lifeguard/Swim Instructor at the Clara R. McKenna Aquatic Center, which taught him essential leadership and communication skills that continue to serve him well in his marketing endeavors.
Education and Achievements
Ben Tauer holds a Bachelor of Business Administration (B.B.A.) degree from the esteemed School of Business at the University of Wisconsin-Madison, where he majored in Finance, Investment & Banking, as well as Management & Human Resources. His well-rounded academic background provides him with a strong understanding of the financial aspects of marketing, alongside the human resources skills crucial for building effective teams and fostering positive client relationships.
Ben's educational journey began at Antigo High School, where he cultivated a passion for business and athletics, setting the groundwork for his impressive career in marketing. His coursework and extracurricular involvement in high school shaped his interest in pursuing a career at the intersection of sports and marketing, a path that has certainly paid off as he continues to excel in his profession.
At the University of Wisconsin-Madison, Ben not only excelled academically but also engaged actively in various organizations and projects, further solidifying his expertise in marketing strategy and consumer engagement. This hands-on approach allowed him to apply theoretical knowledge into practical settings, enhancing his readiness for the competitive world of business.
Notable Achievements
- Pivotal Role at GMR Marketing: Ben Tauer's promotion to Account Supervisor at GMR Marketing illustrates his exceptional performance and the trust placed in him by his peers and management. He has played a critical role in shaping innovative marketing strategies for several high-profile clients.
- Successful Sponsorship Strategies: His former position as Account Executive in Sponsorship Strategy enabled him to lead projects that significantly increased brand visibility and engagement metrics for clients.
- Development of Strong Client Relationships: Throughout his career, Ben has been recognized for his ability to foster robust relationships with clients, ensuring their needs are met and expectations exceeded.
- Diverse Experience across Multiple Roles: From serving as an Account Coordinator to engaging as a Sales and Business Development Intern with the Green Bay Packers, Ben has amassed a wealth of knowledge that spans various facets of marketing, enabling him to bring a comprehensive perspective to his current role.
- Leadership in Event Management: His experience as Event Manager Lead and Athletics Marketing Assistant showcases his capability to manage complex events and promotional activities effectively, reinforcing his status as a well-rounded professional in the field.
Ben Tauer remains committed to personal and professional growth, continually seeking opportunities to enhance his skills and knowledge in the evolving marketing landscape. His journey thus far exemplifies the dedication and expertise he brings to every project and client he works with.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
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Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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