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Ben Seigel
Communications and Marketing Specialist at University of Wisconsin-Madison
Ben Seigel is a seasoned marketing strategist with a passion for tackling big-picture problems for businesses and nonprofits. He excels in crafting and implementing tailored marketing strategies that address key questions such as 'What is it?' and 'Who is it for?' Ben's expertise extends to designing, conceptualizing, and managing websites and applications. Besides being an acclaimed author of 'Website Planning for Small Business,' Ben is renowned for his proficiency in web design and development, specializing in sites created with Craft CMS. He serves as the bridge between client requirements and web technology, adept at translating complex technical jargon into understandable terms.
Ben Seigel holds a BA in Liberal Arts with a focus on Communications from Metropolitan State University. His academic background equips him to excel in communication-related roles, complementing his practical marketing experience.
Ben's professional journey includes roles such as Communications and Marketing Specialist at the University of Wisconsin-Madison, Volunteer Web Project Manager at RespiraWorks, Principal at Versa Studio LLC, Co-Founder at MusiciansConnect, Web Specialist at WEA Trust, Web Developer at the University of Wisconsin-Madison, and Web Designer at Thomson Reuters. These positions have enriched his skills and knowledge in various facets of marketing, web development, and project management.