Ben Salzman

Ben Salzman is a Principal at Dogpatch Advisors, a San Francisco-based advisory and research firm specializing in sales processes and outbound operations. He co-founded the company with Kyle Williams, leveraging their extensive backgrounds in sales and technology to innovate and modernize sales strategies for various organizations.

Professional Background

• Experience: Before founding Dogpatch Advisors, Salzman worked at Google and other startups, where he gained significant operational experience in sales. This background informs his approach to developing effective sales playbooks and processes.
• Focus at Dogpatch: The firm emphasizes creating systems that utilize data to enhance outbound sales efforts. This involves consolidating insights from multiple sources to improve sales strategies dynamically.

Contributions and Initiatives

• Outbound Operations: Salzman has been instrumental in defining "outbound operations," a concept aimed at optimizing how companies approach outbound sales through systematic improvements and data-driven insights.
• Public Engagement: He actively engages in discussions about sales innovation, frequently appearing on podcasts and other platforms to share insights on modern sales techniques and strategies.

Ben Salzman's work at Dogpatch Advisors reflects a commitment to evolving the sales profession by integrating contemporary data practices into traditional methodologies, ultimately aiming to help companies scale more effectively.