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    Ben Houston

    Director of Licensed Advertising and Media at MGM

    Ben Houston is the Director of Advertising and Media Licensing at MGM, a role in which he oversees the licensing of clips, stills, and character recreations from MGM's extensive media library. His work focuses on making these resources more accessible to advertisers and media producers. Recently, he has been involved in the implementation of an artificial intelligence-powered tool designed to streamline the process of locating specific clips within MGM's archives, which include iconic franchises such as James Bond and Rocky.14

    Houston's professional background includes significant experience in advertising and media licensing. He currently operates from Los Angeles and is affiliated with both Prime Video and Amazon Studios, reflecting MGM's integration into Amazon following its acquisition.23 His LinkedIn profile indicates that he has a robust history in managing licensed media and advertising efforts within the entertainment industry.2

    In addition to his current role, Ben Houston has contributed to various projects in film, including notable titles like Superman Returns and Poseidon, showcasing his diverse expertise in both creative and business aspects of media.5

    Highlights

    Nov 2 · adweek.com
    MGM Taps AI to Make Its Archives More Accessible for Licensing
    MGM Taps AI to Make Its Archives More Accessible for Licensing
    MGM Launches AI Tool to Search Library of Film, TV Clips

    Related Questions

    What is Ben Houston's background before joining MGM?
    How has Ben Houston's role evolved since the acquisition by Amazon?
    What are some notable projects Ben Houston has worked on at MGM?
    How does the AI tool Ben Houston is involved with work?
    What challenges has Ben Houston faced in his role at MGM?
    Ben Houston
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    Location

    Los Angeles Metropolitan Area