Parsons School of Design

New York School of Interior Design

New York, New York, United States

Launch of lifestyle brand including jewelry, shoes, handbags, and home fragrance for HSN (Home Shopping Network) inspired by Model, Author, Elle Accessories Editor, and Television Personality, Kelly Killoren Bensimon. Responsibilities include brand cultivation and identity, product selection, design input, events coordination, social media strategy and consumer relations. On-air launch scheduled for May 19, 2016.

Design + Industry, LLC.

Brand Coordinator

Primary point of contact to all media outlets. Responsibilities include generating press releases, press outreach, strategic editor gifting, securing event coverage, maintaining guest lists, and maintaining relationships with stylists and bloggers. Press coverage has included; Women’s Wear Daily, O Magazine, People Style Watch, Vanity Fair Spain, Vogue Mexico, Elle Bulgaria, Quest Magazine, Self Magazine, Hamptons, Page Six, and The New York Observer.

Alvin Valley

Public Relations Coordinator

Working directly with Creative Director on a vast array of projects. Responsibilities include brand management, event and trunk show planning, creative direction on photoshoots (editorial & eCommerce), branding, budgeting, creating monthly expense reports, excessive calendaring and providing directorial support on all collections.

Assistant to Creative Director

Responsibilities included sample trafficking, maintaining accurate records of client editorial exposure, showroom maintenance, and assisting at company events.

Kevin Barba