Chris P Whatford is a strategic, analytical, and creative director with over five years of experience in retail financial services. He studied Geography at the University of Southampton, where he earned his Bachelor's degree. Later, he attended King's College London and completed his Master's degree in Environment & Development, graduating with merit honors. Chris has an impressive track record of designing and implementing digital transformation strategies for global financial/banking industries, reducing costs, streamlining processes, and enhancing customer experiences. Currently, he is the Director of Strategic Planning at American Express, where he has previously worked as Senior Manager, Strategic Planning, and Manager, Digital Strategy. Chris has also served as Programme Manager, First-Party Fraud, Project Manager, New Accounts, Business Analyst at PYRAMID LIMITED, and an Intern in Environmental Planning at Lewes District Council. Throughout his career, he has established himself as a skilled strategist with sector expertise, general management, and customer focus. Chris is a team player with outstanding problem-solving, analytical, and synthesizing skills.