Eric Peterson

Eric Peterson is a notable figure in the field of analytics, having established himself as the Founder and Senior Partner of Analytics Demystified. However, his impressive journey of honing his skills and expertise began with a Bachelor's and Master's Degree in Botany from Oregon State University.

Throughout his career, Peterson has served in various analytical capacities, such as Director of Professional Services at Websidestory, former Vice President of Strategic Services at Visual Sciences, and Analyst, Site Operations, and Technology at Jupiter Research. He also held the position of Web Operations Manager at Webcriteria earlier in his career.

Peterson is always looking to give back to society and has founded Dream Drives for Kids, where he served as Chief Driver previously. He is also an author at Analytics Demystified, where he shares his insights with readers.

With Peterson's vast experience and knowledge in analytics, he is unquestionably one of the industry's leading figures, and his contributions are notably impactful.