Scott Martinis
Scott Martinis is the CEO and Founder of B2B Catalyst, a company that specializes in personalized messaging, tracking and measurement, and sales process optimization for businesses looking to win high-quality clients. With a Bachelor's Degree in Global Studies from the University of California, Santa Barbara and a background in sales and marketing, Scott knows firsthand the challenges businesses face when it comes to outbound lead generation and B2B sales processes. He recognizes the importance of a "human-first" approach to outreach and messaging, and works closely with businesses to understand their customers' needs, diagnose sales processes, and maximize potential services. In addition to his work, Scott has a history of experience in sales strategy, sales development, and process management, working with companies like AutoVitals and This Side Up Global.