Josefin Hedman is a service management and digital marketing professional with a diverse background in merchandising, communications, and customer relations. With a degree in service management from Lund University, she went on to study graphic design and media-oriented writing at Mälardalens högskola, ultimately completing a Digital Analytics Specialist program at IHM Business School.

Josefin's work experience spans several organizational roles, including her current position as a Global Digital Merchandising Specialist at IKEA Group, where she is responsible for developing and executing digital merchandising strategies to enhance the customer experience. She gained experience in digital marketing while working for Öresundskraft AB and Hemset, where she focused on web analytics and campaign management. Prior to her digital marketing roles, Josefin honed her communication skills as a Product & Service Communicator and Communication Specialist at IKEA, where she developed engaging and informative product content for consumers.

Throughout her work experience, Josefin has demonstrated her passion for providing quality customer service. She previously worked as a Service Desk Responsible and In-store Customer Relations Co-worker at IKEA, where she prioritized customer needs and resolved issues efficiently. She also gained event management experience while working as an Event Assistant for the Helsingborg municipality.

Overall, Josefin's skills and expertise span several areas, including digital marketing, merchandising, communication, customer service, and event management.